Founded in 2017, Hite Digital is a powerhouse in digital marketing, serving businesses with ROI-driven strategies that drive real growth. With locations across the United States, Hite Digital's mission is to empower businesses to reach their full potential.
This track is perfect for service business owners who want to grow but are tired of throwing money at marketing without seeing real results. Bring your office manager or marketing person - you'll leave with systems you can implement right away.
Branding isn’t just about looking good—it’s about being known, trusted, and sought after. If you’re ready to own your message, amplify your brand, and position yourself as an authority in 2025, this track is for you.
Companies Helped
Led by Celeste Sowder, founder of The Soul Sister Project, the Purposeful Branding Track will teach you how to use storytelling, consistency, and digital automation to build a brand that attracts the right people and opportunities—without burning yourself out.
As a team that's helped hundreds of companies across the country skyrocket their growth, we know exactly what it takes to keep your phones ringing with quality leads. Our specialty? Creating lead generation systems that work while you're out serving your customers.
So you know exactly how to position yourself as an authority.
So you can share your journey in a way that builds trust and attracts opportunities.
So your audience sees you, remembers you, and values what you offer.
So you can harness AI and automation to grow your brand—without working 24/7.
So you can step into the new year with confidence, clarity, and a brand that works for you.
Entrepreneurs & Business Owners ready to stand out in their industry.
Coaches, Speakers & Content Creators looking to build authority and attract opportunities.
Service Providers who want to use their personal brand to build trust and drive sales.
Aspiring Thought Leaders who want to speak, write, or create content but don’t know how to stand out.
Busy Professionals Struggling with Consistency who need a simple system to keep their brand visible.
Celeste Sowder didn’t just study personal branding—she built one from scratch. As the founder of The Soul Sister Project, she has helped women transform their stories into influence, impact, and income. With over a decade of experience in social media marketing, she’s known for showing up consistently, leveraging digital automation, and using storytelling to establish authority. If you’re ready to build a brand that gets seen, heard, and remembered, Celeste is the guide you need.
Join the Purposeful Branding Track and learn how to stand out, build authority, and create opportunities that move your business forward.